Grig is a journalist and consultant specializing in developing journalism for digital media. His areas of expertise are news design and usability, online revenue models and newsroom structure. He was previously Editor in Chief of Israel's Haaretz websites, responsible for the strategic development of digital platforms, and the Deputy Head of the News Department of the newspaper. He founded RGB Media in 2011 with two other partners, also with extensive backgrounds in journalism, both print and online. RGB Media provides end-to-end solutions for media companies that are seeking to expand or improve their presence on digital platforms.